The Great Ocean Road Committee (GORC)  is supporting Victoria’s Coast Too Lovely to Litter to spread its campaign messages in an effort to reduce litter on Victorian beaches, roadsides and foreshores by 30 percent this summer.

Today (23 February), campaign ambassador Sheree Marris joined GORC Project Coordinator Mike Bodsworth at Point Danger in Torquay for a media call to discuss the impact of litter on the immediate area.

Channel 31 and the Surf Coast Times attended the media event to discuss the campaign’s focuses on the most visible types of litter including takeaway containers and wrappers, beverage containers, cigarette butts and other types of packaging.

The Great Ocean Road Committee was formed six years ago to manage most of the foreshore from Torquay to Lorne. It provides bins on grassed foreshore areas and adjacent to sand areas, conducts litter clean ups twice a week and once a day in park season.

The Committee also supports and coordinates volunteer cleanup activities on the foreshore, has recycling policies and processes embedded into all waste management contracts across the caravan parks and the coast and has achieved a Wastewise Bronze Certification with Sustainability Victoria.